abbr. SJ GMU
ISSN 2657-5841 (printed)
ISSN 2657-6988 (online)
DOI: 10.26408
Evaluation of Consumer Awareness of Hemp and its Applications in Different Industries
Beata Borkowska*1 
https://orcid.org/0000-0001-6794-0695 Paulina Bialkowska2
* Corresponding author
1
Gdynia Maritime University, Morska 81-87, 81-225 Gdynia, Poland,
Faculty of Entrepreneurship and Quality Science, Chair of Quality Science and Quality Management,
e-mail: b.borkowska@wpit.umg.edu.pl
2
Gdynia Maritime University, Morska 81-87, 81-225 Gdynia, Poland,
Faculty of Entrepreneurship and Quality Science, Chair of Quality Science and Quality Management
Abstract:
The purpose of the study was to evaluate consumer awareness of the medicinal properties of hemp and its applications in various industries. Before commencing the survey, the following research hypothesis was made: the survey respondents would lack basic knowledge about hemp. The study group of survey respondents consisted of 50 randomly selected people from the Pomeranian Voivodeship, Poland. The research tool was an original survey questionnaire containing 11 questions and a section for sociodemographic data. The survey study was conducted from October to December 2018. As a result of the study, the research hypothesis was positively verified. It was found that most members of the study group were unfamiliar with the term hemp, but still associated it positively. This was related to the erroneous attribution of its properties to Cannabis indica. More than half of the study group were unable to state whether the plant in question was used in medicine. The level of knowledge among the study group concerning the applications of hemp in various industries was low.
Keywords:
hemp, consumer awareness, medicinal properties, application
Issue:
Pages:
7
16
Doi:
Submitted:
18.02.2019
Accepted:
25.03.2019
Published:
28.06.2019
Download full text in pdf:
This article is an open access article distributed under a Creative Commoms Attribution (CCBY 4.0) licence
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Beata Borkowska